This report is going to discuss the different types of actions that are available to you when it comes to success in business and in life. There is so much more to taking action than just going out and doing something and that’s what the focus of this report is all about. Let’s Talk About Cause and Effect Actions can be put into different categories with the understanding that if you take a certain action you’ll achieve a certain result. The action can cause a problem or it can cause an opportunity and you generally don’t take an action that is going to cause a problem. Every problem and opportunity has some kind of effect associated with it. There are things you need to take into consideration when dealing with cause and effect. For example, planting an acorn is supposed to equal an oak tree. This is the cause and effect, but if you plant an acorn
in the desert you’re not going to get an oak tree. What I want to focus on is particular actions that relate to ‘cause problems and effects’ and ‘opportunities and effects’. Hindsight is 20/20
When you consider hindsight you’re looking at an action you took that caused something to happen. This action may have caused a certain problem and you had to take what is called a corrective action. You take a corrective action to make sure you don’t repeat or start developing a pattern. One of the first actions you need to take is corrective action. If you look in hindsight and you see there is a certain effect that has already taken place because of something you’ve done or something someone else has done, you’ll need to take what is called an adaptive action. You’ll be taking an action to adapt to certain effects that have already taken place. An
example of adaptive action that you see all the time is change in technology and the internet.
Corrective action and adaptive action are two actions you use based on hindsight. To summarize you use corrective action to prevent that cause from happening again and you use adaptive
action to adapt to what is changing in your environment based on effects that have taken place.
There are other actions you need to look at also. You can look into the future and take preventative action. This is where you ensure certain things won’t happen. You can also take contingency action. Contingency action is based on foresight and taking action on what might happen. Below is an example of contingency action. You walk into an office building and you see a no smoking sign. In terms of action, the no smoking sign is a preventative action. It is to prevent people from smoking in the building and causing a fire. If someone decided they were going to smoke in the building and a fire took place, there are fire extinguishers in the building. The existence of the fire extinguishers is the contingency action. What if the fire took place? The existence of automatic sprinklers is an example of adaptive action because the environment will automatically adapt to the fire and smoke in the building and trigger the sprinklers.
There are two more actions that I want to discuss and these are promoting actions and exploiting actions.
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Wednesday, August 18, 2010
Creating Value to Create Wealth:Bank-account-ghost-town
Do you grunt and groan when you look at how much money you’ve made… versus how much you would like to make? Do you feel insulted when looking at the gap between where you want to be financially and where you actually are? There is one thing that can close that gap. Without
this one thing, your business will have clogged financial arteries; this one ingredient can potentially turn your business from a ghost town to creating a parade of buyers. When it comes to success in your business there are a number of components involved. Your sales process
is extremely important because this is what drives everything. You can compare your sales process to the nervous system of your business. If your sales process falls apart then you have nothing left. You will never reach the level of wealth creation that you desire without an adequate sales process. But, there is another very important component to business success that I want to talk about in this report. If you don’t have this one thing, nothing else will matter. It won’t matter how good you are at everything else. You need this important component,
which is the mobilization of people and getting them to buy things and do things. It is essential to create value within your product or business. Every single transaction that a person makes revolves around value. In order to understand all of what you’ll read in this report you need to understand what value is. What is Value? Every person you ask will probably have a different
answer to the above question, so I’m going to give you my own definition of value. It’s anything that a person is willing to take action to get something or to keep something. Whether what you’re offering is free or if it costs a small fortune, if a person isn’t willing to take action to get it or keep it then it is not valuable to them. When it comes to your business, what you think is
valuable could be absolutely meaningless to someone else. You need to look at what people are taking action on. These are the things that your customers see as being valuable. If your products are not selling then it is because people do not see them as being valuable to them. You need to see what you can do to make your products seem valuable to your potential customers. Value is defined by your customers so you need to know what they consider valuable and
then give it to them. How Value can turn your business from a ghost town to creating a parade of buyers
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this one thing, your business will have clogged financial arteries; this one ingredient can potentially turn your business from a ghost town to creating a parade of buyers. When it comes to success in your business there are a number of components involved. Your sales process
is extremely important because this is what drives everything. You can compare your sales process to the nervous system of your business. If your sales process falls apart then you have nothing left. You will never reach the level of wealth creation that you desire without an adequate sales process. But, there is another very important component to business success that I want to talk about in this report. If you don’t have this one thing, nothing else will matter. It won’t matter how good you are at everything else. You need this important component,
which is the mobilization of people and getting them to buy things and do things. It is essential to create value within your product or business. Every single transaction that a person makes revolves around value. In order to understand all of what you’ll read in this report you need to understand what value is. What is Value? Every person you ask will probably have a different
answer to the above question, so I’m going to give you my own definition of value. It’s anything that a person is willing to take action to get something or to keep something. Whether what you’re offering is free or if it costs a small fortune, if a person isn’t willing to take action to get it or keep it then it is not valuable to them. When it comes to your business, what you think is
valuable could be absolutely meaningless to someone else. You need to look at what people are taking action on. These are the things that your customers see as being valuable. If your products are not selling then it is because people do not see them as being valuable to them. You need to see what you can do to make your products seem valuable to your potential customers. Value is defined by your customers so you need to know what they consider valuable and
then give it to them. How Value can turn your business from a ghost town to creating a parade of buyers
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Business-Fundamentals
When it comes to business the one thing that you have to make sure that you master is
the fundamentals. In order to illustrate this in the easiest way possible let’s compare it to
sports. It can be any sport you like but for the purpose of this report I am going to use
American Football.
When you think about football you need to ask yourself “What can a person really do
in a game of football?” There are five main things and these are:
These five main things make up the game of football and these are the things that we refer
to as the what-to-do aspects. These what-to-do’s represent the fundamentals. These are
the absolute basics that you must master if you want to even participate in the game, not
to mention win the game.
Once we understand the fundamentals the next step is the how-to-dos. You should look
at how to do something as more of a creative expression and creative execution of all the
what-to-dos. There is a third element that must be figured into the overall equation too
and this is the where-to-do-it aspect.
An Online Business Consists of Three Things:
BLOCK TACKLE
PASS the ball
What-to-do’s
RUN the ball
How-to-do’s
CATCH the ball
Where-to-do-it
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the fundamentals. In order to illustrate this in the easiest way possible let’s compare it to
sports. It can be any sport you like but for the purpose of this report I am going to use
American Football.
When you think about football you need to ask yourself “What can a person really do
in a game of football?” There are five main things and these are:
These five main things make up the game of football and these are the things that we refer
to as the what-to-do aspects. These what-to-do’s represent the fundamentals. These are
the absolute basics that you must master if you want to even participate in the game, not
to mention win the game.
Once we understand the fundamentals the next step is the how-to-dos. You should look
at how to do something as more of a creative expression and creative execution of all the
what-to-dos. There is a third element that must be figured into the overall equation too
and this is the where-to-do-it aspect.
An Online Business Consists of Three Things:
BLOCK TACKLE
PASS the ball
What-to-do’s
RUN the ball
How-to-do’s
CATCH the ball
Where-to-do-it
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Relationships in Business
Do you remember that saying that goes, “If you keep on doing what you’ve always done,
you’re going to keep on getting what you always got?” A lot of people believe that to be
true. I don’t.
That saying suggests that nothing changes and that everything is going to remain static.
That’s not true. The fact is, if you keep on doing what you’ve always done, it’s going to get
worse, absolutely worse. What I want to discuss in this report is how we can make things
better.
Here are two critical things:
I know there are a lot of things to look at when it comes to business but relationships are
one of the most critical things we have. No man is an island unto himself. Nothing great
in the world has ever been accomplished in isolation. It always happens in groups or
relationships.
Relationships are important. One of my mentors said, “Relationships are like currents.
They’re either taking you towards the pit, or they’re taking you towards the palace.” All of
our relationships are either links to our past or bridges to our future.
I’ve put relationships in four different categories. If you think about it, there are people
in our lives that add, subtract, multiply and divide. If you want to put this on a sheet of
paper, you can create a quadrant. On the left side you would have the people that create
positive energy and on the right side you have the people that create negative energy. The
people that create positive energy are the people that add to our life or help to multiply
your life.
The people that create negative energy are the people that subtract from our lives, or
divide. They try to create a wedge between us and our dreams.
Think about the people in your life. Who were the people that have come in and added?
This can be personal or professional.
I have some great multipliers in my life and I look at these multipliers as people that have
constantly looked to connect me with other people.
I also have to take the position - and you do too that if you look at yourself and look at
your relationships, from your perspective, do you add and multiply or do you subtract
and divide? If you were to ask the people in your life, would they say that you add and
multiply or that you subtract or divide?
This is very important because the quality of the relationships that you have are what
impact your life. They also impact your business.
Copyright
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you’re going to keep on getting what you always got?” A lot of people believe that to be
true. I don’t.
That saying suggests that nothing changes and that everything is going to remain static.
That’s not true. The fact is, if you keep on doing what you’ve always done, it’s going to get
worse, absolutely worse. What I want to discuss in this report is how we can make things
better.
Here are two critical things:
I know there are a lot of things to look at when it comes to business but relationships are
one of the most critical things we have. No man is an island unto himself. Nothing great
in the world has ever been accomplished in isolation. It always happens in groups or
relationships.
Relationships are important. One of my mentors said, “Relationships are like currents.
They’re either taking you towards the pit, or they’re taking you towards the palace.” All of
our relationships are either links to our past or bridges to our future.
I’ve put relationships in four different categories. If you think about it, there are people
in our lives that add, subtract, multiply and divide. If you want to put this on a sheet of
paper, you can create a quadrant. On the left side you would have the people that create
positive energy and on the right side you have the people that create negative energy. The
people that create positive energy are the people that add to our life or help to multiply
your life.
The people that create negative energy are the people that subtract from our lives, or
divide. They try to create a wedge between us and our dreams.
Think about the people in your life. Who were the people that have come in and added?
This can be personal or professional.
I have some great multipliers in my life and I look at these multipliers as people that have
constantly looked to connect me with other people.
I also have to take the position - and you do too that if you look at yourself and look at
your relationships, from your perspective, do you add and multiply or do you subtract
and divide? If you were to ask the people in your life, would they say that you add and
multiply or that you subtract or divide?
This is very important because the quality of the relationships that you have are what
impact your life. They also impact your business.
Copyright
IF YOU LIKE THIS REPORT DOWNLOAD IT FREE HERE........CLICK HERE!!!
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The Intangible Business Assets That Make Business Work
When you think of business assets, what comes to mind? Most people tend to think about how much money they have, how many clients they have or how much equipment they have.
They tend to think in terms of tangible business assets. These are important but a great deal of your business success rides on intangible assets. Your human capital is an intangible asset. Think about the people in your business and the skills and talent they bring. Information capital is another asset. Your information systems and networks allow you to get critical information when you need it. You can then use this information to give you an edge in your business. Organizational capital is another asset. This includes teamwork and how your people work together. This can also include your ability as a team to execute things. You cannot touch these assets but they are just as important if not more important than the tangible assets in business.
Your personal intangible assets are another aspect. There are three things in business that are absolutely critical and they are all personal intangible assets. If you have these, every single thing that you want to accomplish in your business will be yours. Without these you will struggle.
They are very basic but extremely powerful. They are focus, consistency and patience. Focus
When most people talk about focus they are only talking about one dimension of focus and that is what to focus on. There are in fact three dimensions to focus. There is where to focus, what to focus and when to focus.
Here’s an example: You know what it is you need to focus on but the environment that you are in is not suitable. There is really loud music playing in the background and this is disrupting your focus. This environment is distracting and it doesn’t support you when you need to focus.
If you needed to study you wouldn’t go to a rock concert and pull out your books. You would go to the library or a quiet room where you can focus on what you need to do.
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They tend to think in terms of tangible business assets. These are important but a great deal of your business success rides on intangible assets. Your human capital is an intangible asset. Think about the people in your business and the skills and talent they bring. Information capital is another asset. Your information systems and networks allow you to get critical information when you need it. You can then use this information to give you an edge in your business. Organizational capital is another asset. This includes teamwork and how your people work together. This can also include your ability as a team to execute things. You cannot touch these assets but they are just as important if not more important than the tangible assets in business.
Your personal intangible assets are another aspect. There are three things in business that are absolutely critical and they are all personal intangible assets. If you have these, every single thing that you want to accomplish in your business will be yours. Without these you will struggle.
They are very basic but extremely powerful. They are focus, consistency and patience. Focus
When most people talk about focus they are only talking about one dimension of focus and that is what to focus on. There are in fact three dimensions to focus. There is where to focus, what to focus and when to focus.
Here’s an example: You know what it is you need to focus on but the environment that you are in is not suitable. There is really loud music playing in the background and this is disrupting your focus. This environment is distracting and it doesn’t support you when you need to focus.
If you needed to study you wouldn’t go to a rock concert and pull out your books. You would go to the library or a quiet room where you can focus on what you need to do.
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The Skill Gap
In this report I want to talk about gaps that hold people back. I want to talk about one gap
in particular and this gap is called the skill gap.
There are a lot of products out there that are being sold that people actually buy. Let me
ask you, how many different products have you purchased over the last year? These can
include home study courses, online courses, coaching programs, DVD’s, audio programs,
software or eBooks. We are all guilty of buying or downloading way too much stuff.
The real question though is how has your skill level increased as a result of all these
purchases? There are a lot of people out there that get pleasure from the purchase but
they don’t find enough pleasure in the process of learning what it is they are supposed to
learn from buying all these different programs.
I want to say to you that knowledge is important. Knowledge is power. I know some
people won’t agree with this and they may say that knowledge isn’t power. Try taking
action on the wrong knowledge and find out what happens to you.
Imagine business as a two sided coin, one side of the coin is action, and the other side
is knowledge. They have to go together. Knowledge is important because we have to
understand the proper actions that we need to take and where to take those proper
actions.
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in particular and this gap is called the skill gap.
There are a lot of products out there that are being sold that people actually buy. Let me
ask you, how many different products have you purchased over the last year? These can
include home study courses, online courses, coaching programs, DVD’s, audio programs,
software or eBooks. We are all guilty of buying or downloading way too much stuff.
The real question though is how has your skill level increased as a result of all these
purchases? There are a lot of people out there that get pleasure from the purchase but
they don’t find enough pleasure in the process of learning what it is they are supposed to
learn from buying all these different programs.
I want to say to you that knowledge is important. Knowledge is power. I know some
people won’t agree with this and they may say that knowledge isn’t power. Try taking
action on the wrong knowledge and find out what happens to you.
Imagine business as a two sided coin, one side of the coin is action, and the other side
is knowledge. They have to go together. Knowledge is important because we have to
understand the proper actions that we need to take and where to take those proper
actions.
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Tic-Tac-Toe Can Build Your Business
In this report I want to discuss strategic goals in business. To start off, let me first ask you this question: What is the real strategic goal of your business? In my opinion the strategic goal of any business is to build and advance your position. Every single person has a position. The strength of this position is not determined in isolation. This can be a huge issue for some people. Think about the typical SWOT analysis (strengths, weaknesses, opportunities, threats) that a person can do on their business. There is nothing wrong with doing a SWOT analysis but when you start talking about how strong you are, you need to realize that sometimes it’s impossible to do analysis in isolation because all strengths are relative. You need to ask the question ‘You are
strongest compared to what?’ If you think about the amount of money you’re making, the amount of money you’re making in your business is related to the strength of your current position. When the economy takes a down turn people don’t throw their money away in a locker. They don’t lock up their credit cards. They continue to spend. The interesting thing is that when an economy takes a downturn it actually reveals who has the strongest position. The people with the weakest positions are the people that lose the most. It is important to keep in mind that the strength of your position is relative to something. Think about your age. Your age is an objective reality. The way people actually view your age however is subjective. You could be 40 years old and to a 20 year old you’re old. You could be 40 years old but compared to somebody that’s 80 or 90 you’re young. While your age might be an objective reality, how people may actually view it is subjective. The same goes for every other kind of position that you might have. The question you need to ask is: How do I go about building and advancing my position? I believe the secret to building and advancing your position is embedded in a game of Tic-Tac-Toe. Here’s what I want you to do. I want you to stop reading this report and grab someone and ask them to play a quick game of Tic-Tac-Toe with you. I want you to play it really fast, because I want to illustrate
what this is, as far as the 3 set move. Ok, now that you’ve played a quick game of Tic-Tac-
Toe, I want you to think about the secret of strategic flexibility. I know the game of Chess is an unbelievably great metaphor for strategy and strategy in business. Even a game of Checkers can be used if you want to try to demonstrate strategy in business. In the game of Tic-Tac-Toe, we have what’s called a 3 set move. I want you to write these down. What I want to do is try to give you a game that is simple and that almost anyone of any age can play. I want you to see how
strategy is not necessarily something t h a t ’s extremely complex, at least not being strategically
flexible. Move Number 1 – Move to the position that gives us the most options What do you do when you’re playing a game of Tic- Tac-Toe? The first thing you do is move to the position
that gives you the most options. Think about that for a moment.
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strongest compared to what?’ If you think about the amount of money you’re making, the amount of money you’re making in your business is related to the strength of your current position. When the economy takes a down turn people don’t throw their money away in a locker. They don’t lock up their credit cards. They continue to spend. The interesting thing is that when an economy takes a downturn it actually reveals who has the strongest position. The people with the weakest positions are the people that lose the most. It is important to keep in mind that the strength of your position is relative to something. Think about your age. Your age is an objective reality. The way people actually view your age however is subjective. You could be 40 years old and to a 20 year old you’re old. You could be 40 years old but compared to somebody that’s 80 or 90 you’re young. While your age might be an objective reality, how people may actually view it is subjective. The same goes for every other kind of position that you might have. The question you need to ask is: How do I go about building and advancing my position? I believe the secret to building and advancing your position is embedded in a game of Tic-Tac-Toe. Here’s what I want you to do. I want you to stop reading this report and grab someone and ask them to play a quick game of Tic-Tac-Toe with you. I want you to play it really fast, because I want to illustrate
what this is, as far as the 3 set move. Ok, now that you’ve played a quick game of Tic-Tac-
Toe, I want you to think about the secret of strategic flexibility. I know the game of Chess is an unbelievably great metaphor for strategy and strategy in business. Even a game of Checkers can be used if you want to try to demonstrate strategy in business. In the game of Tic-Tac-Toe, we have what’s called a 3 set move. I want you to write these down. What I want to do is try to give you a game that is simple and that almost anyone of any age can play. I want you to see how
strategy is not necessarily something t h a t ’s extremely complex, at least not being strategically
flexible. Move Number 1 – Move to the position that gives us the most options What do you do when you’re playing a game of Tic- Tac-Toe? The first thing you do is move to the position
that gives you the most options. Think about that for a moment.
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